My name is EriKa, and Dreamovation is the umbrella for everything I create: process leadership and facilitation, the music of Dreamjournals and the Snabba fötter festival. What ties it together is over 20 years of experience helping people move from dream to action, together.
Part of my childhood smelled of forest raves and basslines. My father was one of the people who brought the electronic underground to Stockholm. There my feet learned that music isn’t something you listen to, but something you step into. Change works the same way: it doesn’t happen while we watch, but when we move together. That’s why everything in Dreamovation is built on co-creation, whether in a meeting room, a studio or on a dance floor.
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I dance tectonic with my eyes closed. I practise vocals when no one is listening. I let music be composed to my lyrics and my story. My songs, like Moon and Hell and Fast Feet, Free Feet, aren’t polished. They are pages from a dream journal, which is why my art- and event production is called Dreamjournals. There, spontaneous production, electronic music, sound art and storytelling live side by side.
Joy is my driving force, and co-creation is how I work. I don’t believe in ready-made solutions delivered from above. What’s alive emerges when we create together, in the moment, with what we have. That’s where collaboration truly begins: when everyone gets to help shape it.
With Dreamovation I do what I do best. I turn dreams into visions and visions into action, from what is to what if. I work as a facilitator and process leader in concept and business development and community development. I hold the space so people dare to think out loud, try things, jam out ideas and land in something concrete.
With over 20 years of experience I’ve followed and led development projects for municipalities, regions and organisations in formative evaluation, process leadership and business development. I built the City of Stockholm’s management system for sustainable events according to ISO 20121. I was the formative evaluator for Home of Internet of Sports at the National Winter Sports Centre (Nationellt Vintersportcentrum). And I co-founded Karmakontot, Sweden’s first gift card for charity. Alongside this I’ve created events and festivals for many years, including Festival Rotkraft.
Right now I’m building Snabba fötter (Fast Feet), a stealth festival that starts with your feet. Stickers with QR codes lead to short videos of feet in motion. Snabba fötter has a global stage. It all lands in one night where the feet from the screen meet on a real dance floor. The first pilot is planned in Stockholm for spring 2027.
What do you get when you work with me?
- A process that dares to be spontaneous without losing direction.
- Spaces where teams and audiences take part instead of watching.
- Someone who says what she sees, with warmth and a twinkle in her eye.
- Ideas that actually start moving.
I’m looking for partners, clients, customers and co-creators who want to join in with their feet: a spot for stickers, a dance moment, a sound, a screen, an assignment. Let’s create space together.